Hotel Advertising: Sheraton Denver Downtown
An AAD Annual Meeting headquarters hotel
Official AAD meetings and events will be held at this hotel.
Hotel is in two connected buildings. Front desk and lobby are in the “Plaza” building. The other is the “Tower” building. Meetings will be in both buildings.
Click here for production fees and specifications.
Deadlines
Prototypes due: Jan. 16, 2026
Space reservation deadline: Jan. 30, 2026
Materials due: Feb. 9, 2026
Installation to be completed by 8 a.m. on Thursday, March 26, 2026.
Dismantle begins after 3 p.m. on Sunday, March 29, 2026.
PI literature stand availability and placements for these items are at the discretion of the hotel.
Coffee Counter SOLD
- This coffee counter is directly in front of attendees as they enter the hotel.
- Your brand is as strong as the coffee with this visibility!
- Supporter may also provide 3,000 branded napkins.
Rate
$15,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Front Desk Pods SOLD
- Brand six front desk pods for visibility throughout the lobby.
- Front desk is immediately inside the hotel entrance on the left.
Rate
$24,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Front Drive Window Clings SOLD
- Dramatic lobby windows next to the front entrance share your brand with attendees both outside and throughout the lobby.
- Two packages available:
- (A) Double-sided clings on four center windows in the section closest to the front door.
- (B) Double-sided clings on three windows and the single exit door in second section.
Rate
$20,000 each SOLD
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Front Entrance Branding SOLD
- Your brand makes a bold impression on attendees as they arrive and depart the hotel—and throughout the hotel lobby. (Walkers and shuttle bus riders will typically enter/exit this door.)
- Package includes four double-sided clings above two sets of sliding doors (inner and outer). See photo. (Additional branding may be available on the doors.)
Rate
$20,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Hotel Room Deliveries
Opportunity:
- Advertiser-supplied* booth announcements, promotions, program invitations and products.
Reach:
- Meeting attendees at the Sheraton Denver Downtown. (Other key hotels also available.)
- Attendees and AAD members via a link to inserts online in the eDaily (details in dropdown below).
Distribution: Delivered to select hotel rooms on March 26, 27 or 28, 2026.
Hidden
Online distribution details
- An Industry Highlights channel will be published on AAD Meeting News Central, which will include a schedule of Industry Programs.
- All AAD Doctors Bag and Hotel Room Deliveries supporters will have their insert within this channel labeled as “paid advertising content.”
- A link to the Industry Highlights page will be included in each days’ eDaily.
Promote your industry program or booth with a
High-Performance Ad on Meeting News Central!
*Inserts subject to AAD approval.
Deadlines
Space reservation: Feb. 27, 2026
Materials due: March 24, 2026
Rates
March 26 (evening), 27 or 28
- Quantity: 900 deliveries
- Location: Outside the room
- Rate: $12,375 per delivery
March 26, 27 or 28
- Quantity: 900 deliveries
- Location: Inside the room
- Rate: $16,200 per delivery
Advertiser provides insert to be distributed, subject to AAD approval. An insert is considered one, 2 oz., 8.5” x 11” printed piece.
All Hotel Room Deliveries that contain more than one insert will be reviewed and assessed by both AAD and Ascend Media to determine if additional costs will apply.
Advertiser arranges production and shipping details for Hotel Room Delivery, and has items delivered to hotels. Ascend Media manages distribution only.
AAD and Ascend Media encourage all advertisers and sponsors to use environmentally friendly printing, including recycled/recyclable paper and plant-based inks. No petroleum-based UV coating. Aqueous coating permitted.
Lighted Signage SOLD
- Put your message in lights with freestanding lightboxes in the hotel.
- Lightboxes are 4’ x 6’ and placed in these high visibility locations:
- One next to the front desk and before the hallway to elevators.
- One in hallway from lobby to Plaza elevators.
Rate
$7,500 each SOLD
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Lobby Escalators SOLD
- Your message is on dramatic display in the lobby on escalators leading to the Plaza meeting rooms.
- Package includes:
- Escalator clings
- Stair graphics
- Clings on the glass surround
Rate
$20,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Lobby Gobo SOLD
- Your logo is displayed in lights on this large wall with excellent lobby visibility.
- Gobo will be “on” from around 6 a.m. to approximately 11 p.m. daily.
Rate
$10,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Lobby Lounge Branding SOLD
- Claim this hotel lounge as yours and surround attendees with your message.
- This area is immediately behind the coffee bar and is used throughout the day.
- Package includes your choice of branding:
- Cigar bands on the front glass of four small conference studios surrounding two sides of the lounge. (Great visibility!)
- Glass clings on three “quiet cubicles.”
- Table clings on lounge tables (not charging tables).
- Supporter may also provide 5,000 branded napkins.
Rate
$25,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Plaza Lobby Elevator Clings SOLD
- Brand the outer doors of six elevators on the lobby level in the Plaza building.
- These elevators take Plaza guests to their rooms, and Tower guests to the skybridge to reach their rooms.
- Sponsor may also brand the entry/exit doors to Plaza in the elevator vestibule.
Rate
$20,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Plaza Meeting Level Column Wraps
- Surround attendees with your message on column wraps in the large foyer of this meeting area.
- Two packages available (see floorplan in photos)
- Columns 2-6
- Columns 9-14
| Rates | |
| Columns 2-6 | $10,000 |
| Columns 9-14 | $7,500 |
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Plaza Meeting Level Digital Signage
- Large digital sign displays your brand to attendees one level below the lobby during official AAD meetings and events.
- Four advertisers will rotate in 15-second intervals.
- Video or static images. No audio.
- Competitive separation not available for this asset.
Rate
$7,500 each
Rights only. Additional production fees may apply. Click here for production fees and specifications.
Plaza Second Floor Elevator Clings SOLD
- Clings on the outer doors of six elevators on the second floor of the Plaza building.
- Guests from the Tower Building (and those attending meetings in the Tower Building) will use these elevators after passing through the skybridge to get back to the lobby.
Rate
$10,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Skybridge Branding SOLD
- Your message surrounds attendees in dramatic fashion on the skybridge between the Plaza and Tower buildings.
- Plaza guests will take the skybridge to get to meetings in the Tower building.
- Tower guests will take it from the lobby to their rooms — and back again, daily.
- Package includes glass clings on lower windows of skybridge. (Advertiser choice on quantity.)
Rate
$20,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Tower Building First Floor Branding SOLD
- Once they have their keycards, Tower building guests are able to enter the hotel on the Tower side, thereby skipping the lobby and skybridge.
- Several branding assets are available on the street level side of this building, including:
- Tower entry doors
- Six first-floor Tower elevators
- Three sets of Tower Windows along the street
| Rates | |
| Tower Entry Doors SOLD | $5,000 SOLD |
| Elevator Doors SOLD | $5,000 SOLD |
| Window Bank A SOLD | $5,000 SOLD |
| Window Bank B SOLD | $5,000 SOLD |
| Window Bank C SOLD | $5,000 SOLD |
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Tower Elevator Clings (second floor)
- Brand the outer doors of six elevators on the second floor of the Tower building.
- Tower guests use these elevators to reach their rooms after crossing the skybridge from the lobby.
- Attendees in meetings on this level in the Tower building may also use them to go down to street level to exit the hotel.
Rate
$15,000
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Tower Meeting Area Column Branding (second floor)
- Surround attendees with your brand on column wraps throughout this meeting area.
- Two packages available:
- Eight columns on the stair side of skybridge (Grand Ballroom Foyer).
- Six columns on the escalator side of the skybridge.
| Rates | |
| Eight columns | $8,500 |
| Six columns | $6,000 |
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Tower Meeting Area Digital Sign (second floor)
- Large digital sign displays your brand to attendees during official AAD meetings and events.
- Four advertisers will rotate in 15-second intervals.
- Video or static images. No audio.
- Competitive separation not available for this asset.
Rate
$7,500 each
Rights only. Additional production fees may apply. Click here for production fees and specifications.
Tower Meeting Area Escalator (second floor)
- Visibility for your brand in the center of this meeting area, and for attendees going down to level one to exit the building.
- Package includes escalator clings and a double-sided glass panel.
Rate
$6,000
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Tower Meeting Area Glass Stair Surround (second floor)
- Stairs in the center of this Tower meeting area have great visibility throughout the area.
- Stairs will take attendees down to level one to exit the building.
- Package includes clings on siderail and/or a double-sided glass stairway surround.
Rate
$8,500
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Valet/Bell Stand Doors on Front Drive SOLD
- To the left of the front entrance (from outside), these windows will attract attention each time attendees arrive/depart the hotel.
- Inside, these windows/door face attendees each time as they exit the Plaza elevators and head to the lobby.
- Package includes double-sided clings on four windows and one set of doors.
Rate
$20,000 SOLD
Exclusive opportunity.
Rights only. Additional production fees will apply. Click here for production fees and specifications.
Deadlines
Prototypes due: Jan. 16, 2026
Space reservation deadline: Jan. 30, 2026
Materials due: Feb. 9, 2026
Installation to be completed by 8 a.m. on Thursday, March 26, 2026.
Dismantle begins after 3 p.m. on Sunday, March 29, 2026.
If the 2026 AAD Annual Meeting must be converted to virtual, sponsorships will transition to an option of equal value and exposure.
All quantities herein are based on projected attendance and association membership numbers and, in some cases, projected non-member professionals, and are therefore not guaranteed.
