Email Products
Featured Opportunity
Exclusive Exhibitor Email Package
Huge exposure on two powerful platforms!
Package includes:
- Exclusive Exhibitor Email sent directly to meeting attendees.
- High-Performance Ad/Interesting Story, one of just a few shared on every news article opened by attendees from meeting news emails.
Exclusive Exhibitor Email metrics (2026):
- 41.8% open rate compared to the events industry standard of 25.7%.*
- 42.7% click-through-rate compared to the events industry standard of 1.2%.*
Exclusive Exhibitor Email details
Opportunity:
- Your exclusive email sent directly to meeting attendees.
- Advertiser-supplied materials, subject to AUA approval.
Reach: Meeting attendees.
Distribution:
- Sent during the week prior to the meeting or the week after the meeting.
- Limit one per day.
- Work with your account manager to select a date.
High-Performance Ad/Interesting Story details
A 2026 High-Performance Ad/Interesting Story received 9,100+ impressions!
➡️ View a High-Performance Ad/Interesting Story
- High-Performance Ads/Interesting Stories are native ad spots.
- Six spots are available.
- Included in your ad buy:
- Placement on the home page (see image):
- Within a “block” labeled as Interesting Stories where your ad rotates up and down the block. This displays your company name, image and headline.
- Also in a rotating standalone position placed with other meeting content. This displays a larger image and teaser to your content.
- Placement on article pages: The Interesting Stories block runs on nearly all article pages.
- Your content page: Ads link to your choice of either:
- A page with your content of up to 1,000 words and a large hero image.
- Or simply linked to your website.
- Placement on the home page (see image):
See specifications for more information.
💡 Include a calendar link to get your program or event on attendee schedules
| Exclusive Exhibitor Email Deadlines | |
| Space reservation | March 31, 2027 |
| Materials due | April 7, 2027 |
| Rates | |
| Per package (three available) | $34,000 |
| U.S.-only distribution fee | $500 |
AUA Daily News eHighlights
📈 Exceptional engagement metrics!
Opportunity: Advertising in important post-meeting science coverage emails.
Reach: 21,000 AUA members and meeting attendees.
Distribution date: Early June 2027.
Metrics (2026):
- 28.2% open rate compared to the events industry standard of 25.7%.*
- 10.8% click-through-rate compared to the events industry standard of 1.2%.*
Content
- Provides a wrap-up of the meeting, including key events, sessions and science.
- Drives traffic back to the virtual platform for “must see” sessions they might have missed.
Traffic-Driving Content Ads
Drive attendees to your post-meeting content!
- Advertiser supplies an article up to 1,000 words for on AUA Daily News Online, or simply provides a link to a website.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the AUA Daily News eHighlights, as well as the words “Paid Advertisement.”
- AUA Daily News eHighlights teaser links directly to a website or to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
| Deadlines | |
| Space reservation | May 5, 2027 |
| Materials due | May 12, 2027 |
| Rates Positions 1-4+ can be either a Traffic-Driving Content Ad or a Premium Banner. |
|
| Leaderboard | $3,500 |
| Position 1 | $3,400 |
| Position 2 | $3,300 |
| Position 3 | $3,200 |
| Position 4+ | $3,100 |
| U.S.-only distribution fee | $500 |
AUA Daily News
ePreviews and eNews
New packages available!
Opportunity:
- Own the Annual Meeting coverage before and during the meeting!
- New packages align your brand with the pre- and live event coverage attendees rely on:
- ePreviews: Pre-meeting emails with sessions to be presented at the meeting, industry events and exhibit hall activities.
- eNews: Advertising in daily meeting emails with live event coverage and session recaps.
Reach: 21,000 AUA members and meeting attendees.
Distribution dates:
- ePreviews: Mid-April through early May 2027.
- eNews: May 21, 22, 23 and 24, 2027.
📈 Exceptional engagement metrics (2026):
- Open rates:
- ePreviews: 30.8%
- eNews: 29.5%
- Events industry standard: 25.7%*
- Click-through-rates:
- ePreviews: 15%
- eNews: 7.7%
- Events industry standard: 1.2%*
Content
ePreviews:
- Topics to be presented at the meeting
- Industry events
- Science & Technology Hall activities
eNews:
- Live coverage of the meeting, including:
- Scientific breakthroughs presented
- Plenary
- Forums
- Abstract Sessions
- Product Theaters
- Satellite Symposium.
Traffic-Driving Content Ads
- Grow your program or booth attendance with Traffic-Driving Content Ads!
- Advertiser supplies an article up to 1,000 words for publication on AUA Daily News Online, or simply provides a link to a website.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the email, as well as the words “Paid Advertisement.”
- Teaser links directly to a website or to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
- Traffic-Driving Content Ads in the AUA Daily eNews can be purchased by day only for promoting exhibitor programming of some kind: Product Theaters, Skills Challenges, etc.
💡 Include a calendar link to get your program or event on attendee schedules!
| Deadlines | Space Reservation | Materials Due |
| AUA Daily News ePreview #1: Mid-April | March 17, 2027 | March 24, 2027 |
| AUA Daily News ePreview #2: Late April | March 31, 2027 | April 7, 2027 |
| AUA Daily News ePreview #3: Early May | April 14, 2027 | April 21, 2027 |
| AUA Daily eNews: | April 22, 2027 | April 29, 2027 |
| All ePreviews + all eNews Positions 1-3 can be either a Traffic-Driving Content Ad or a Premium Banner. |
|
| Position 1 | $23,800 |
| Position 2 | $23,100 |
| Position 3 | $22,400 |
| U.S.-only distribution fee | $500 |
| ePreviews only Positions 4+ can be either a Traffic-Driving Content Ad or a Premium Banner. |
|
| Leaderboard | $3,500 per ePreview |
| Position 4+ | $3,100 per ePreview |
| U.S.-only distribution fee | $500 |
| eNews only Positions 4+ can be either a Traffic-Driving Content Ad or a Premium Banner. |
|
| Leaderboard | $14,000 (all issues) |
| Position 4+ | $12,400 (all issues) |
| U.S.-only distribution fee | $500 |
Best of AUA Email
Opportunity:
- A post-meeting email featuring the most valuable science from the Annual Meeting (as selected by AUA), driving members and attendees to the on-demand content from the conference.
- Individual positions and Single-Sponsor Buyout available. Buyout includes:
- Leaderboard
- Three Premium Banners
- One Traffic-Driving Content Ad
Reach: 21,000 AUA members and meeting attendees.
Distribution date: June 2027.
Metrics (2026): 7.5% click-through-rate compared to the events industry standard of 1.2%.*
Traffic-Driving Content Ads
- Advertiser supplies an article up to 1,000 words for publication on AUA Daily News Online, or simply provides a link to a website.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the Best of AUA Email, as well as the words “Paid Advertisement.”
- The Best of AUA Email teaser links directly to a website or to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
| Deadlines | |
| Space reservation | May 21, 2027 |
| Materials due | May 28, 2027 |
| Rates | |
| Single-Sponsor Buyout | $17,810 |
| Traffic-Driving Content Ad | $4,245 |
| Leaderboard | $4,035 |
| Premium Banner | $3,030 |
| U.S.-only distribution fee | $500 |
*Omeda Email Engagement Report, Q1 2026.
If the in-person AUA2027 must be converted to a virtual event, all email products will be sent for the virtual event.
All rates are net. No agency discounts apply. Cancellations are nonrefundable.
All quantities herein are based on projected attendance and association membership numbers and, in some cases, projected non-member professionals, and are therefore not guaranteed.