Email Marketing
Average unique open rate in 2023 was XXX%, compared to the healthcare industry average of 21.72%.*
*According to MailChimp’s email benchmark report, 2022.
eDaily
Remind attendees to visit your booth or program as they read about the latest conference news!
Reach: Up to 14,000 SHM members, other hospitalists and Converge 2024 attendees.
Content: Live event coverage and session recaps.
Distribution: eDailies are sent on April 13, 14 and 15.
Link your corporate or product video to your banner ad!
Hidden
Traffic-Driving Content Ads: Promote your program or booth demo the day it happens!
- Grow your program or booth attendance with Traffic-Driving Content Ads!
- Your invitation reaches attendees the day of your program or booth activity.
- Advertiser supplies an article up to 1,000 words for publication on Meeting News Central.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the eDaily, as well as the words “Paid Advertisement.”
- eDaily teaser links to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
Deadlines
Space reservation: March 8, 2024
Materials due: March 15, 2024
| Rates | |
| Leaderboard (all issues) |
$7,480 |
| Premium Banner (all issues) |
$5,625 each |
| Traffic-Driving Content Ads (per issue) | $2,970 each |
A minimum number of ads must be placed for the eDaily to be published.
Average unique open rate in 2023 was XXX%, compared to the healthcare industry average of 21.72%.*
*According to MailChimp’s email benchmark report, 2022.
eHighlights
Remind SHM members and meeting attendees to engage with you after the conference!
Reach: Up to 14,000 SHM members, other hospitalists and Converge 2024 attendees.
Content: Coverage from the final day of the conference, meeting highlights, innovations from the exhibit hall and industry programming.
Distribution: eHighlights will be sent mid-May.
Link your corporate or product video to your banner ad!
Hidden
Traffic-Driving Content Ads: Drive attendees to your post-meeting content!
- Advertiser supplies an article up to 1,000 words for publication on Meeting News Central.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the eHighlights, as well as the words “Paid Advertisement.”
- eHighlights teaser links to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
Deadlines
Space reservation: March 15, 2024
Materials due: March 22, 2024
| Rates | |
| Leaderboard (all issues) |
$3,150 |
| Premium Banner (all issues) |
$2,625 each |
| Traffic-Driving Content Ads (per issue) | $3,750 each |
A minimum number of ads must be placed for the eDaily to be published.
Average unique open rate in 2023 was XXX%, compared to the healthcare industry average of 21.72%.*
*According to MailChimp’s email benchmark report, 2022.
ePreview
Your message receives broad exposure with up to 14,000 SHM members, attendees and other hospitalists!
Reach: Up to 14,000 SHM members, other hospitalists and Converge 2024 attendees.
Content: Key planning information, session previews, registration drivers and industry programming.
Link your corporate or product video to your banner ad!
Hidden
Traffic-Driving Content Ads: Grow your program or booth attendance!
- Invite attendees early so they make a plan to see you onsite.
- Advertiser supplies an article up to 1,000 words for publication on Meeting News Central.
- Headline (up to 75 characters), company name and a 40- to 250-character article “teaser” will appear in the ePreview, as well as the words “Paid Advertisement.”
- ePreview teaser links to the article page, which can include a URL link. (Advertiser supplies article, image, headline and teaser copy.)
Deadlines
Space reservation: Feb. 16, 2024
Materials due: Feb. 23, 2024
| Rates | |
| Leaderboard (all issues) |
$3,150 |
| Premium Banner (all issues) |
$2,625 each |
| Traffic-Driving Content Ads (per issue) | $3,750 each |
A minimum number of ads must be placed for the eDaily to be published.
If the in-person portion of SHM Converge 2024 must be canceled, all email products will deliver for the virtual event. For advertising linked to a booth or program, we encourage advertisers to prepare secondary general branding materials in case the meeting converts to virtual only.
All rates are net. No agency discounts apply. Cancellations are nonrefundable.
All quantities herein are based on projected attendance and association membership numbers and, in some cases, projected non-member professionals, and are therefore not guaranteed.