DermWorld Opportunities

Exclusive sponsorship opportunity!

Purchase the magazine stands and get 25% off your ad in the DermWorld March issue with bonus distribution at the meeting!

Annual Meeting advertisers get a 20% discount!

Opportunity:

• Advertising in the DermWorld March issue with bonus distribution at the meeting.
• DermWorld is the go-to practice, policy and patient care publication for AAD members.
• Year-round advertising also available. Review the editorial calendar to extend your reach with AAD members beyond the Annual Meeting!

Reach: 16,000+ U.S. dermatologists

Distribution:

• The DermWorld March issue will be distributed on dedicated magazine stands throughout the convention center.
• Also mailed to AAD members in March.

Why DermWorld?

• 96% of all ABD-certified dermatologists are AAD members.
• These 21,000 members respect the AAD as the VOICE of dermatology.
• DermWorld is also your most affordable buy in the specialty – with a CPM much lower than the others.

Reader statistics:

• 70% of readers are key decision-makers for their practices.

• 87% say they get “actionable ideas” for better patient care.

• 88% say DermWorld provides relevant clinical content.

• 86% say they find something of value in every issue.

Source: Hickman Brady 2023 Media Readership Study